Estilos de liderazgo y cultura de datos: un análisis sobre la gestión de big data y business intelligence
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https://doi.org/10.64183/33hfwa03Palabras clave:
Estilos de liderazgo, Gestión, Big data, Business Intelligence, Cultura De DatosResumen
Con la creciente adopción de Big Data (BD) y el Business Intelligence (BI), estos se han consolidado como recursos estratégicos para la toma de decisiones en las organizaciones. Sin embargo, su implementación efectiva depende de manera principal de factores humanos más que los tecnológicos. El desafío radica en la ausencia de una cultura organizacional orientada al uso de los datos, donde pueden persistir además las brechas por alfabetización digital, la resistencia al cambio y patrones de decisiones basados en intuición. El liderazgo se posiciona como un factor crítico que permite articular la infraestructura tecnológica, las prácticas culturales y las capacidades analíticas. Este artículo se propone el objetivo de exponer cómo los estilos de liderazgo influyen en la capacidad de las organizaciones para gestionar Big Data (BD) y optimizar la efectividad del Business Intelligence (BI), y su incidencia en la cultura organizativa orientada a los datos. Este estudio se desarrolla a través de una revisión sistemática de literatura con el fin de encontrar patrones de relación entre liderazgo, la cultura de datos y la adopción del BD y BI. Los resultados, confirman que el liderazgo no solo incide en la velocidad de adopción de analítica, sino que también determina el grado en el que los datos logran convertirse en conocimiento estratégico y ventaja competitiva. Se concluye con la necesidad de integrar los diferentes estilos de liderazgo alineados a una cultura de datos sólida que permita potencias la analítica organizacional y el valor de la información.
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