PROFESSIONAL AND PERSONAL PROFILE OF THE USAM COMMUNITY: COMPETITIVE ADVANTAGE TO OBTAIN WORTHY AND QUALITY JOB

Abstract

This article analyzes the professional and personal profile of the students and graduates of the San Marcos University for the period 2020-2023 to identify the competitive advantage (Transformer Node: Collective Leadership) for their insertion into the labor market (SDG 8 ) or the establishment of a productive enterprise to achieve a good quality of life and a good life. The research carried out was through a triangulation of instruments: structured interview with three populations: students and graduates of the USAM and to know their perception of the training received in accordance with the needs and insertion into the labor market and their insertion into the market. of work and the professional and personal profile of these populations. Among the main findings are the high degree of ignorance about the Sustainable Development Goals, as well as about the transformative seal of the USAM, the study populations consider that soft skills such as leadership, the use of a second or third language and technological skills with the competitive advantages to obtain a worthy and quality job for a good life and USAM has a 91% employability rate of its graduates and hence the main reason to enroll in a degree in the area of economic sciences in USAM.